Meet Deonna

Deonna Kelley: Luxury Wedding Coach & Visionary Event Planner

Deonna Kelley is a nationally recognized Luxury Wedding Coach and the founder of Making Moments, a premier event planning and education company based in Tennessee. Known for transforming even the most ordinary spaces into breathtaking experiences, Deonna blends her signature eye for detail with a heart for empowering women to plan weddings and events they truly love — without overspending or losing their sanity.

With over a decade of experience in high-end event design, Deonna has built a reputation as the go-to strategist for brides, hostesses, and aspiring planners who crave “Luxury on a Budget.” Through her sought-after workshops, including the flagship Luxury on a Budget Class, she’s teaching a new generation how to elevate their weddings with insider vendor scripts, step-by-step budget frameworks, and styling secrets that deliver maximum impact at every price point.

Deonna is also the creator of The Crowned Couture Club, a first-of-its-kind membership program that gives brides and hostesses ongoing access to premium planning tools, curated vendor connections, and VIP perks that were once reserved for industry insiders. Her mission is simple yet powerful: every bride deserves clarity, confidence, and class, regardless of budget.

A true visionary, Deonna has been featured in national media and local press for her innovative approach to luxury event planning. Her coaching style is equal parts strategist, stylist, and cheerleader, blending business savvy with an intuitive understanding of what makes milestones magical.

When she’s not planning weddings or coaching clients, Deonna can be found developing new digital resources, leading styled shoots, and mentoring the next wave of event professionals. Her signature mantra, “luxury isn’t money, it’s meaning,” continues to inspire thousands of women to plan boldly, negotiate smartly, and create unforgettable celebrations.

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